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Nepal Tourism Year 2011

(Naturally Nepal - Once Is Not Enough !!)

Nepal Tourism YearAfter successful example of Visit Nepal Year 1998, the government of Nepal has decided to lunch a national tourism campaign as “Nepal Tourism Year 2011” in consultation with private sector, tourism entrepreneur and media partners. This mega campaign has initiated as a common goal of all concern sector to take Nepal’s tourism potentiality in to the new height.

Nepal is widely famous for adventure tourism activities among the visitors from around the world. Almost a million visitors turn to Nepal to perceive the miraculous mountains each year. Though, mountains are the prime attractions of Nepal, there are still bunch of things unexplored in the different corner of the country. The unparallel culture, art, landscape, ethnic etiquettes and bio diversity of the country allure thousands of visitors time and again.

Keeping in vision to taking Nepal’s profuse tourism opportunity in to the new height, Nepal Tourism Year 2011 campaign focused not only for already existed international market but also to generate domestic tourism culture. In a bid to make this noble national campaign a grand success: the government has allotted sufficient fund to enhance infrastructures; such as expanding airport facilities, searching new trekking routs, promotional activities in the external / internal markets, preparing more human resources and making conducive environment for the investors.

OBJECTIVES OF CAMPAIGN

  • Establish Nepal as a choice of premier holiday destination with a definite brand image.
  • Improve and extend tourism related infrastructures in existing and new destinations
  • Enhance the capacity of service providers.
  • Boost community capacity in the new areas to cater the need of the visitors.
  • Promote domestic tourism for sustainable growth of the industry.

CAMPAIGN TARGETS

  • Achieve one million international visitors
  • Encouraging more investment on tourism infrastructures
  • Maintain the record of domestic tourism.